Relationship between Perceived Factors for Effective Logistics and Customer Satisfaction: A Case of Tanzania’s Telecommunication Industry

dc.contributor.authorTusiime, Wilson
dc.contributor.authorAhimbisibwe, Arthur
dc.contributor.authorNangoli, Sudi
dc.date.accessioned2022-03-07T14:13:00Z
dc.date.available2022-03-07T14:13:00Z
dc.date.issued2018
dc.description.abstractIn recent years, the Tanzania’s telecommunication industry has been seen as one of the most evolving industries in the country due to dynamic technological changes leading to increased levels of competition, thereby forcing customers to constantly switch to different companies though there are numerous logistical services provided by the companies. This research investigates the relationship between the perceived factors for effective logistics and customer satisfaction in Tanzania’s telecommunication industry. Case study design methodology was used whereby primary data were obtained through observation, in-depth and documentary review. Findings revealed a coefficient correlation of 0.625, thus, it was concluded that there is a strong relationship between perceived factors for effective logistics and customer satisfaction. It is recommended that for telecommunication companies to effectively serve their customers and survive in this highly competitive market, there is need for the telecom companies to put a lot of emphasis on perceived factors for effective logistics. Managerial and theoretical implications are also well discussed in this article.en_US
dc.identifier.citationTusiime, W., Ahimbisibwe, A., & Nangoli, S. (2018). Relationship between Perceived Factors for Effective Logistics and Customer Satisfaction: A Case of Tanzania’s Telecommunication Industry. ORSEA JOURNAL.en_US
dc.identifier.urihttp://www.journals.udsm.ac.tz/index.php/orsea/article/viewFile/2250/2106
dc.identifier.urihttps://nru.uncst.go.ug/xmlui/handle/123456789/2508
dc.language.isoenen_US
dc.publisherORSEA JOURNALen_US
dc.subjectPerceived Factorsen_US
dc.subjectEffective Logisticsen_US
dc.subjectCustomer Satisfactionen_US
dc.subjectTanzania’s Telecommunication Industryen_US
dc.titleRelationship between Perceived Factors for Effective Logistics and Customer Satisfaction: A Case of Tanzania’s Telecommunication Industryen_US
dc.typeArticleen_US
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