Positive deviance, ecologies of innovation and entrepreneurial networking

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Date
2019Author
Ssekajja Mayanja, Samuel
Mapeera Ntayi, Joseph
Munene, John C.
Kagaari, James R.K.
Balunywa, Waswa
Orobia, Laura
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The purpose of this paper is to examine the mediating role of ecologies of innovation in the
relationship between positive deviance (PD) and entrepreneurial networking among small and medium
enterprises (SMEs) in Uganda.
Design/methodology/approach – A cross-sectional survey design using quantitative approach was
employed in this study. Data were collected with the help of self-administrated questionnaires from 228
SMEs. Systematic sampling technique was used. Multiple regression data were analysed with the help of
SPSS software.
Findings – The results indicated that ecologies of innovation partially mediate the relationship between
PD and entrepreneurial networking. Besides, PD and entrepreneurial networking are significantly related.
Research limitations/implications – The data were cross-sectional in nature, thus limiting monitoring
changes in resources accessed from social networks by entrepreneurs over time.
Practical implications – Managers of SMEs and policy makers should pay more attention to the views of
employees with divergent views, ecologies of innovation in creating a conducive environment for creativity
and innovation among SMEs.
Originality/value – The study of PD, ecologies of innovation and entrepreneurial networking using
complexity theory among SMEs in Uganda is a contribution to literature.
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- Social Sciences [912]