Beyond Diagnosis: Framing Family Planning in Uganda’s Print Media

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dc.contributor.authorKyomuhendo, Marjorie N.
dc.contributor.authorNassanga, Goretti Linda
dc.date.accessioned2022-03-10T13:29:29Z
dc.date.available2022-03-10T13:29:29Z
dc.date.issued2020
dc.description.abstractFamily planning promotion through the press is a popular development strategy in Africa. However, few studies have examined how print media content on family planning is framed. Premised on the framing theory, this article examines how two newspapers, namely The New Vision and the Monitor in Uganda frame news on family planning. A summative content analysis was conducted on 45 articles using pre-determined diagnostic frames that define a problem, prognostic frames that offer a solution and motivational frames that call for action. The findings reveal that most news adopted the diagnostic frame yet more motivational and prognostic news framing could stimulate the demand for family planning services.en_US
dc.identifier.citationKyomuhendo, Marjorie & Goretti, Linda & Nassanga,. (2020). Beyond Diagnosis: Framing Family Planning in Uganda's Print Media 1. Mawazo. 14. 41-59.en_US
dc.identifier.urihttps://nru.uncst.go.ug/xmlui/handle/123456789/2637
dc.language.isoenen_US
dc.publisherMawazoen_US
dc.subjectFamily Planning, Diagnostic Framing, Prognostic Framing, Motivational Framing, Print Mediaen_US
dc.titleBeyond Diagnosis: Framing Family Planning in Uganda’s Print Mediaen_US
dc.typeArticleen_US
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