Effect of Locus of Control on Entrepreneurial Attitudes and Self-Employment Intentions: The Moderating Role of Individualism
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Date
2018
Journal Title
Journal ISSN
Volume Title
Publisher
Journal of enterprising culture
Abstract
Applying Ajzen’s planned behavior theory, we study the impact of control beliefs
(reflected by an internal locus of control) and normative beliefs (investigated
via individualistic cultural orientation) on entrepreneurial attitudes and selfemployment
intentions of final year university students. We particularly explore
the interactive effect of internal locus of control and culture when explaining
entrepreneurial attitudes, which consequently shapes self-employment intentions.
The data were collected at a German university and three universities in East
Africa. We received 590 complete responses. We used PROCESS Macro to test
our model and hypotheses. Our findings show that both internal locus of control
and culture predict entrepreneurial attitudes and self-employment intention. The
effects of international locus of control are mediated by entrepreneurial attitudes.
Moreover, the indirect effect is further conditioned by culture. Theoretical and
practical implications of these findings are discussed.
Description
Keywords
Culture, Entrepreneurial attitudes, Individualism, Intentions;, Planned behavior
Citation
Baluku, M. M., Bantu, E., & Otto, K. (2018). Effect of locus of control on entrepreneurial attitudes and self-employment intentions: The moderating role of individualism. Journal of enterprising culture, 26(03), 251-283. DOI: 10.1142/S0218495818500103