The Context of Social Capital: A Comparison of Rural and Urban Entrepreneurs in Uganda
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Date
2016
Journal Title
Journal ISSN
Volume Title
Publisher
Entrepreneurship theory and Practice
Abstract
Classical network theory states that social networks are a form of capital because they
provide access to resources. In this article, we propose that network effects differ between
collectivistic and individualistic contexts. In a collectivistic context, resource sharing will be
“value based.” It is expected that members of a group support each other and share
resources. In contrast, in an individualistic context, resource sharing will be more often
based on reciprocity and trust. Hence, we hypothesized that networks will be more beneficial
in individual contexts compared with collectivistic context. We found partial support for our
hypotheses.
Description
Keywords
Social Capital, Rural and Urban Entrepreneurs, Uganda
Citation
Rooks, G., Klyver, K., & Sserwanga, A. (2016). The context of social capital: A comparison of rural and urban entrepreneurs in Uganda. Entrepreneurship theory and Practice, 40(1), 111-130. DOI: 10.1111/etap.12107