Browsing by Author "Derek, Friday"

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    The effect of trust and commitment on vertical collaboration and physical distribution service quality
    (International Journal of Business and Behavioral Sciences, 2012) Derek, Friday; Tukamuhabwa, Benjamin R.; Eyaa, Sarah
    The study was prompted by the fact that research on physical distribution service quality in Uganda is still sparse and the effect of trust and commitment on the performance of soft drinks demand chains is less explored. This study was purposely conducted to significantly contribute in this area by adding knowledge on the faĐtoƌs affeĐtiŶg the peƌfoƌŵaŶĐe of soft dƌiŶks’ deŵaŶd ĐhaiŶs. Data ǁas collected from 270 manufacturers and distributors in Kampala District which is the capital city of Uganda. The findings revealed significant positive relationships between trust, commitment and physical distribution service quality. Commitment also had a positive effect on vertical collaboration while trust did not significantly relate to vertical collaboration. The most significant predictor of physical distribution service quality however, was vertical collaboration and all the study variables accounted for 13% of the variation in Physical distribution service quality. This study contributes in the area of physical distribution service quality and also provides implications for theory and practice.
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    Mediating Variables in the Relationship between Market Orientation and Supply Chain Performance: A Theoretical Approach
    (International Journal of Business and Social Science, 2011) Tukamuhabwa, Benjamin R.; Eyaa, Sarah; Derek, Friday
    This study was intended to propose a conceptual frame work to facilitate further empirical studies about the relationship between market orientation and supply chain performance. It was motivated by the scantiness of studies about the link between marketing and supply chain management as well as calls from previous scholars for more research. This study establishes a conceptual model in which supply chain management strategy, organizational learning, supply chain innovation, trust, commitment and collaboration play mediating roles in the relationship between market orientation and supply chain performance. The study theorizes that market orientation improves organizational learning, supply chain management strategy, supply chain innovation, trust and commitment. Trust and commitment increase collaboration and all the aforementioned variables combined improve supply chain performance. Future researchers can use the current proposed frame work to conduct empirical studies that will fill some of the current knowledge gaps and specify significantly beneficial managerial implications.