Principles of Corporate Social Responsibility (CSR) A guide for students and practicing managers in developing and emerging countries

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dc.contributor.authorKatamba, David
dc.contributor.authorZipfel, Christoph
dc.contributor.authorHaag, David
dc.contributor.authorTushabomwe-Kazooba, Charles
dc.date.accessioned2023-01-13T20:06:24Z
dc.date.available2023-01-13T20:06:24Z
dc.date.issued2012
dc.description.abstractPrinciples of Corporate Social Responsibility (CSR): A guide for students and practicing managers in developing and emerging countries, is a book that can be used to teach a thirteen-week course unit at undergraduate level, or it can be used by practicing managers to understand the practice of CSR. It is founded on the premise that businesses and organizational activities are organized and conducted for the purpose of making money for their owners, as well as members of the public who have invested in the company (shareholders). The emerging concept of Corporate Social Responsibility (CSR), however, suggests that businesses and organizations also have obligations and responsibilities to the many other entities affected by their decisions. These entities are called “stakeholders” and include employees, suppliers, customers, communities and even the environment. Therefore, this course unit intends to equip students (who are the future) and current managers with skills of how to integrate CSR into their business strategy and operations. It starts with defining CSR, then shows how to get involved in CSR, communicating CSR activities to stakeholders and tracking CSR performance. It concludes by offering students practical skills in designing CSR strategies and using them for enhanced competitiveness, as well as tracking— assessing and measuring the performance of CSR programs. Students are also taught about international bodies that provide guidelines and benchmarks for CSR activities, the UN Global Compact, Global Reporting Initiatives, as examples.en_US
dc.identifier.citationKatamba, D. (2012). Principles of corporate social responsibility (CSR): A guide for students and practicing managers in developing and emerging countries. Strategic Book Publishing.en_US
dc.identifier.isbn978-1-61204-484-2
dc.identifier.urihttps://nru.uncst.go.ug/handle/123456789/6921
dc.language.isoenen_US
dc.publisherStrategic Book Publishing and Rights Co.en_US
dc.titlePrinciples of Corporate Social Responsibility (CSR) A guide for students and practicing managers in developing and emerging countriesen_US
dc.typeBooken_US
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