Ntayi, Joseph M.2022-05-262022-05-262005Joseph Mpeera Ntayi DipM, BCom, MBA (2005) Work Ethic, Locus of Control and Salesforce Task Performance, Journal of African Business, 6:1-2, 155-176, DOI: 10.1300/J156v06n01_09http://dx.doi.org/10.1300/J156v06n01_09https://nru.uncst.go.ug/handle/123456789/3451This study explores the relationship between work ethic, locus of control and salesforce task performance. Using data from Uganda retail firms, this study finds that work ethic was a significant positive predictor of salesforce task performance. Further, there was a significant relationship between the different behavioural families of work-related activity work withdrawal behaviours, organizational retaliation behaviours and salesforce task performance. Results from regression analysis indicate that organizational retaliation behaviours and work withdrawal behaviours are important factors for explaining declining performance of salespeople in Uganda retail firms. Managers aiming to improve salesforce task performance should recruit individuals with a strong work ethic. Additionally, retail managers need to reduce work withdrawal and organizational retaliation behaviours so as to increase salesforce task performance.enWork ethiclocus of controlorganizational retaliation behaviourswork withdrawal behavioursjob withdrawal behavioursArticle